How to prepare for the GMAT with CD-ROM, 13th Edition
Eugene D. Jaffe, M.B.A., Ph. D. and Stephen Hilbert, Ph. D.
Barron´s, 580pp, 2004
Updated to reflect the most recent Graduate Management Admission Tests in the computer-adaptive format, the manual presents a diagnostic test and five full-length practice exams, all with questions answered and explained. Subject review sections concentrate on essay writing, reading comprehension, sentence correction, and critical reasoning in math. The CD-ROM simulates test-taking conditions, presenting a computer-adaptive exam and automatically scoring the test-taker’s results.
Readership: general research, professional postgraduate
58.66€ reserve aqui
Strategy Maps - Converting Intangible Assets into Tangible Outcomes
By Robert S. Kaplan; David P. Norton.
Harvard Business School Press, Publ Date: 2004, 454pp
More than a decade ago, Robert S. Kaplan and David P. Norton introduced the Balanced Scorecard, a revolutionary performance measurement system that allowed organizations to quantify intangible assets such as people, information, and customer relationships. Then, in The Strategy-Focused Organization, Kaplan and Norton showed how organizations achieved breakthrough performance with a management system that put the Balanced Scorecard into action. Now, using their ongoing research with hundreds of Balanced Scorecard adopters across the globe, the authors have created a powerful new tool--the "strategy map"--that enables companies to describe the links between intangible assets and value creation with a clarity and precision never before possible. Kaplan and Norton argue that the most critical aspect of strategy--implementing it in a way that ensures sustained value creation--depends on managing four key internal processes: operations, customer relationships, innovation, and regulatory and social processes. The authors show how companies can use strategy maps to link those processes to desired outcomes; evaluate, measure, and improve the processes most critical to success; and target investments in human, informational, and organizational capital. Providing a visual "aha!" for executives everywhere who can't figure out why their strategy isn't working, Strategy Maps is a blueprint any organization can follow to align processes, people, and information technology for superior performance. Robert S. Kaplan is the Marvin Bower Professor of Leadership Development at Harvard Business School and chairman of the Balanced Scorecard Collaborative. David P. Norton is founder and president of the Balanced Scorecard Collaborative.
Readership: undergraduate postgraduate research, professional
37.65€ reserve aqui
Re-imagine! Business Excellence in a Disruptive Age
Tom Peters, DK, Nov 2003, 352pp
"The re-invention of the business book from the world's most innovative management guru" - Longlisted for WHSmith 'People's Choice' Book Awards 2004.
Internationally best-selling author, master of business reinvention and management guru Tom Peters, is back with a remarkable new book that addresses today's new business order. Written in Tom's inimitable style, with visionary design that sets out his new philosophy with extraordinary clarity, Re-imagine! urges all of us to do just that. Tom warns how organisations of today are unprepared for the business opportunities of the future. The book offers radical and innovate solutions that provide a passionate wake up call for business and society at large Tom's dynamic style and vision leaps off the page, provoking and stimulating the reader to think, engage and act. He outlines the context of management today and explores practical solutions that you can employ
Tom Peter's has once again redefined business thinking, proclaiming that "it is the foremost task - and responsibility - of our generation to re-imagine ...". Perceptive, provocative and truly forward-thinking, Tom's new business bible, packed full of rules for reinvention, will help all of us to Re-imagine! - on every level.
Readership: general research, professional postgraduate
56.50€ reserve aqui
Advances in portfolio construction and implementation
Edited by Alan Scowcroft; Stephen Satchell
(Reader in Financial Econometrics, Trinity College, Cambridge and Visiting
Professor, Birkbeck College, City University Business School and University
of Techology, Sydney, Australia).
Publ Date (UK): 3 Mar 2003 Publ Date (US): 2003
Covering how to construct portfolios, this text addresses issues such as measuring portfolio risk, alternatives to mean variance analysis, expected returns forecasting, the construction of global portfolios, and hedge portfolios (funds). It offers practical guidance in addition to the theory.
Readership: postgraduate research, professional
96,50€ reserve aqui
Credit, intermediation, and the Macroeconomy - Models and Perspectives
By Sudipto Bhattacharya, Arnoud Boot, Anjan Thakor
Oxford University Press, March 2004, 800pp
This combination
of explanatory discussion by leading financial economists and centrally
important journal articles provides comprehensive and coherent coverage
of the major issues in financial theory. It will help students to understand
the functioning of the financial sector and the intermediary institutions
that comprise it.
Readership: undergraduate postgraduate research, professional
47.50€ reserve aqui
The bond & money markets - Strategy, Trading, Analysis
By Moorad Choudhry, Butterworth- Heinemann, 1152 pages, 2003
The Bond and Money Markets is an invaluable reference to all aspects of fixed income markets and instruments. It is highly regarded as an introduction and an advanced text for professionals and graduate students. Features comprehensive coverage of: * Government and Corporate bonds, Eurobonds, callable bonds, convertibles * Asset-backed bonds including mortgages and CDOs * Derivative instruments including futures, swaps, options, structured products * Interest-rate risk, duration analysis, convexity, and the convexity bias * The money markets, repo markets, basis trading, and asset/liability management * Term structure models, estimating and interpreting the yield curve * Portfolio management and strategies,total return framework, constructing bond indices
Readership: research, professional
143€ reserve aqui
Marketing as Strategy
Nirmalya Kumar, 270 pages, 2004
CEOs are more than frustrated by marketing's
inability to deliver results. Has the profession lost its relevance? Nirmalya
Kumar argues that, although the function of marketing has lost ground,
the importance of marketing as a mind-set--geared toward customer focus
and market orientation--has gained momentum across the entire organization.
This book challenges marketers to change their role from implementers
of traditional marketing functions to strategic coordinators of organization-wide
initiatives aimed at profitably delivering value to customers. Kumar outlines
seven cross-functional and bottom-line-oriented initiatives that can put
marketing back on the CEO's agenda--and elevate its role in shaping the
destiny of the firm. Nirmalya Kumar is Professor of Marketing, Director
of the Centre for Marketing, and Codirector of the Aditya V Birla India
Centre at London Business School.
Readership: undergraduate postgraduate
research, professional
36.00€ reserve aqui
By Paul Milgrom. Cambridge University Press, Publ Date: 2004, 392pp
This book provides a comprehensive introduction to modern auction theory and its important new applications. It is written by a leading economic theorist whose suggestions guided the creation of the new spectrum auction designs. Aimed at graduate students and professionals in economics, the book gives the most up-to-date treatments of both traditional theories of ‘optimal auctions’ and newer theories of multi-unit auctions and package auctions, and shows by example how these theories are used. The analysis explores the limitations of prominent older designs, such as the Vickrey auction design, and evaluates the practical responses to those limitations. It explores the tension between the traditional theory of auctions with a fixed set of bidders, in which the seller seeks to squeeze as much revenue as possible from the fixed set, and the theory of auctions with endogenous entry, in which bidder profits must be respected to encourage participation.
Readership: undergraduate postgraduate research, professional
42.00€ reserve aqui
By Clayton M. Christensen. Harvard Business School Press, 2003, 320pp
In the worldwide best seller The Innovator's Dilemma, Clayton M. Christensen exposed a crushing paradox behind the failure of many industry leaders: By doing what good companies were supposed to do--focus on pleasing their most profitable customers--leaders were paving the way for their own demise. How? By ignoring disruptive technologies--new, cheaper innovations that initially target small customer segments but evolve to displace the reigning product. Now, Christensen and co-author Michael E. Raynor cut the Gordian knot of the innovator's dilemma with The Innovator's Solution. This groundbreaking book reveals that innovation is not as unpredictable as most managers have come to believe. Although the outcomes of past innovations seem random, the process by which innovations are packaged and shaped within companies is very predictable. By understanding and managing the forces that influence this process, companies can shape high-octane business plans that create truly disruptive growth. Drawing on years of in-depth research and using new theories tested in hundreds of companies across many industries, the authors identify the processes that create successful innovations and show managers how to tailor their strategies to the changing circumstances of a dynamic world. Clayton M. Christensen, D.B.A., is the Robert and Jane Cizik Professor of Business Administration, with a joint appointment in technology and operations management and general management, at the Harvard Business School. Michael E. Raynor, D.B.A., is a director at Deloitte Research, the thought leadership arm of Deloitte & Touche and Deloitte Consulting.
Readership: undergraduate postgraduate research, professional
37.70€ reserve aqui
Plan
of Attack
Bob
Woodward , 446 pages, 2004
Plan of Attack is the definitive account of how and why President George W. Bush, his war council, and allies launched a preemptive attack to topple Saddam Hussein and occupy Iraq. Bob Woodward's latest landmark account of Washington decision making provides an original, authoritative narrative of behind-the-scenes maneuvering over two years, examining the causes and consequences of the most controversial war since Vietnam.
Based on interviews with 75 key participants and more than three and a half hours of exclusive interviews with President Bush, Plan of Attack is part presidential history charting the decisions made during 16 critical months; part military history revealing precise details and the evolution of the Top Secret war planning under the restricted codeword Polo Step; and part a harrowing spy story as the CIA dispatches a covert paramilitary team into northern Iraq six months before the start of the war. This team recruited 87 Iraqi spies designated with the cryptonym DB/ROCKSTARS, one of whom turned over the personnel files of all 6,000 men in Saddam Hussein's personal security organization.
Plan of Attack provides new details on the intelligence assessments of Iraq's alleged weapons of mass destruction and the planning for the war's aftermath.
35.80€ reserve aqui
By
John Leach
Cambridge University Press, 2004, Published in UK, 434pp
A
Course in Public Economics explores the central questions of whether
or not markets work, and if not, what is to be done about it. The first
part of the textbook, designed for upper-level undergraduates and first-year
graduate students, begins with an extended discussion of the two theorems
of welfare economics. These theorems show that competitive markets can
give rise to socially desirable outcomes, and describe the conditions
under which they do so. The second part of the book discusses the kinds
of market failure - externalities, public goods, imperfect competition
and asymmetric information - that arise when these conditions are not
met. The role of the government in resolving market failures is examined.
The limits of government action, especially those arising from asymmetric
information, are also investigated. A knowledge of intermediate microeconomics
and basic calculus is assumed.
Readership:
research, professional, postgraduate
54.00 € reserve
aqui
Systems Modelling - Theory and Practice
By Michael Pidd
John Wiley, Feb 2004, Paperback , 236pages
There
has always been an uneasy relationship between the 'hard' and 'soft' schools
of management science. Featuring original insights from leading lights
in the field, this accessibly written book begins by examining theoretical
aspects of the hard/soft debate. It then goes on to consider how the two
schools can be brought together in a new approach, integrating elements
of both disciplines, and explores practical aspects of this with real-world
examples. Highlights include Colin Eden and Fran Ackermann on soft OR
models, Peter Checkland and Sue Holwell on classic and soft OR, and John
Morecroft on learning in System Dynamics Practice. A concluding chapter
brings the thinking of the contributors together and points the way forward.
Readership: research, professional postgraduate
45.70€ reserve aqui
Edited by C. K. Prahalad and Venkat Ramaswamy.HBS Press, 2004, 272pp
In this visionary book, C. K. Prahalad and Venkat Ramaswamy explore why, despite unbounded opportunities for innovation, companies still can't satisfy customers and sustain profitable growth. The explanation for this apparent paradox lies in recognizing the structural changes brought about by the convergence of industries and technologies; ubiquitous connectivity and globalization; and, as a consequence, the evolving role of the consumer from passive recipient to active co-creator of value. Managers need a new framework for value creation. This book is about the emerging "next practices" in value creation. Increasingly, individual customers interact with a network of firms and consumer communities to co-create value. No longer can firms autonomously create value. Neither is value embedded in products and services per se. Products are but an artifact around which compelling individual experiences are created. As a result, the focus of innovation will shift from products and services to experience environments that individuals can interact with to co-construct their own experiences. These personalized co-creation experiences are the source of unique value for consumers and companies alike. In this emerging opportunity space, companies must build new strategic capital--a new theory on how to compete. This book presents a detailed view of the new functional, organizational, infrastructure, and governance capabilities that will be required for competing on experiences and co-creating unique value. This is the future of competition. C. K. Prahalad is the Harvey C. Fruehauf Professor of Business Administration at the University of Michigan Business School and co-author of the landmark best seller, Competing for the Future. His research, for over twenty years, has consistently focused on "next" practices. Venkat Ramaswamy is the Michael R. and Mary Kay Hallman Fellow of Electronic Business and Professor of Marketing at the University of Michigan Business School. His research focuses on new frontiers in co-creating value.
Readership: research, professional postgraduate
37.70€ reserve aqui
Organização de Eventos - Teoria e Prática
By Maria Cecília Giacaglia, 2003, 260pp
Os eventos estão se tornando, cada vez mais, essenciais à vida econômica das empresas. Ano a ano eles crescem em números, em proporções e em grau de sofisticação superando, muitas vezes, em importância, a publicidade e a propaganda. Sua organização e implementação vêm constituir, portanto, uma tarefa especializada e de grande responsabilidade. Esta obra visa preencher a lacuna deixada pela falta de publicações que orientem o profissional quanto aos diferentes aspectos da organização de eventos empresariais, oferecendo uma visão teórica geral sobre eventos. O livro analisa as vantagens e desvantagens da contratação de empresas especializadas na organização de eventos; apresenta diferentes tipos de eventos e seus objetivos e, principalmente, descreve - passo a passo - como planejar e organizar eventos.
Readership: general research, professional postgraduate
24.68€ reserve aqui
Risk and Financial Management:
Mathematical and Computational Methods
By Charles Tapiero. John Wiley, 358 pp,
March 2004
Financial risk management has become a
popular practice amongst financial institutions to protect against the
adverse effects of uncertainty caused by fluctuations in interest rates,
exchange rates, commodity prices, and equity prices. New financial instruments
and mathematical techniques are continuously developed and introduced
in financial practice. These techniques are being used by an increasing
number of firms, traders and financial risk managers across various industries.
Risk and Financial Management: Mathematical and Computational Methods
confronts the many issues and controversies, and explains the fundamental
concepts that underpin financial risk management.
Readership: undergraduate postgraduate
94.80€ reserve aqui
Como Gerir Patrocínios com Sucesso
Para promotores de projectos e eventos
José Cardoso
Esta obra, de modo claro, prático e conciso, partindo de uma metodologia que o autor designa por pirâmide da gestão de patrocínios, expõe uma metodologia com cinco fases que ajudará o leitor a conquistar, gerir e manter os seus patrocínios.
21,00€ reserve aqui
By Ahmed Hussen, 2nd Ed. 2004
'This text, as a tool for students is carefully and methodically laid out with exceptional editing and instructional design. Each chapter is concluded with a summary and thoughtful questions for review and discussion. A variety of short case studies are used to give life and meaning to the theoretical tools being used, and surprisingly for an American text, not all the case studies are limited to issues in the United States.' - Journal of Contemporary Asia
'...this
new textbook is a necessary contribution to a field dominated by weak
neoclassical premises...' - Journal of Contemporary Asia
Can
economic growth be environmentally sustainable? This crucial question
goes right to the heart of environmental economics and is a matter of
increasing concern globally.
The first edition of this popular title was the first introductory textbook
in environmental economics that truly attempted to integrate economics
with not only the environment but also ecology. This new version builds
and improves upon the popular formula with new material, new examples,
new pedagogical features and new questions for discussion.
With international case-studies and examples, this book will prove an
excellent choice for introducing both students and other academics to
the world of environmental economics.
Readership: undergraduate postgraduate research, professional
53.20€ reserve aqui
Casting
for Big Ideas: A New Manifesto for Agency Managers
By Andrew Jaffe
John Wiley, 256pp, July 2003
In Casting for Big Ideas, Andrew Jaffe, industry veteran and Director
of the Clio Awards, details important lessons on the management and growth
of advertising agencies. He shows how the forty-year-old agency business
model is breaking down because the work is becoming marginalized, as clients
cut back ad budgets and hire outside marketing services and strategy firms.
If agencies are to survive, Jaffe says, they must become idea-focused
again and, instead of just making ads, master the art of devising the
kind of non-advertising-type promotions that more quickly move a brand
into the culture. Based on his long experience in the advertising industry,
Jaffe offers practical advice and important lessons for agency heads who
want their businesses to stand the test of time. This one-of-a-kind resource
covers a subject often ignored-the business side of running an ad agency.
Andrew Jaffe (New Canaan, CT) is the founding Publishing Director of Wiley's
Adweek and Brandweek books imprints. He is also the Executive Director
of the Clio Awards, one of the largest and most famous advertising awards
programs in the world, with over 18,000 pieces submitted from agencies
and production facilities in fifty-nine countries.
Readership: research, professional, postgraduate
30€
reserve aqui
Economics of Strategy 3Ed.
By
Besanko.
John Wiley and Sons (WIE), 20 Jun 2003, Published in USA, 656pp
Covering
the broad sweep of modern economics and strategy research, this comprehensive
book broke new ground in its original edition by applying modern economic
principles to study the firm's strategic position. Completely updated
and revised, this new edition integrates recent insights from the theory
of the firm, industrial organization, and strategy research, while building
upon a strong theoretical and empirical foundation familiar to academics
working in economics and strategy.
New co-author Scott Schaefer adds his expertise on organizational economics
New chapters on performance evaluation and strategic fit
Hundreds of examples ground theory in the everyday activities of the firm
and show how the economic principles of strategy actually work.
Readership: undergraduate, postgraduate, research, professional
62.97€ reserve aqui
Designing Solutions for Your Business Problems:A Structured Process for Managers and Consultants
By
Betty Vandenbosch
208 pages, August 2003, Jossey-Bass
Designing Solutions for Your Business Problems is an essential resource
formanagers and consultants who help organizations resolve ambiguous problems
and develop new opportunities. Taking a hands-on, practical approach,
Betty Vandenbosch— a leading management consultant and educator—
outlines the details on how to conduct a proven process for designing
solutions. Designing Solutions for Your Business Problems will teach you
how to curtail investigation and generate and justify ideas without sacrificing
thoroughness, creativity, persuasiveness, and fit. You will be able to
capitalize on more opportunities, and your problem-solving skills will
become more efficient and your solutions more compelling. This book will
help you design better solutions and design them faster.
Readership: undergraduate postgraduate research, professional
49.50€ reserve aqui
By Stephen Tansey; Geoffrey Darnton; John Waterbridge (Information Systems Group, Bournemouth Business School). Publ Date (UK): 26 Sep 2002 Publ Date (US): 2002
An introduction to the nature and impact of new information and communication technologies on business and society. This book assumes no prior academic study of either business or information technology. It provides ideal introductory reading on the nature of business information systems.
Readership: undergraduate postgraduate research, professional
41,46€ reserve aqui
By Debra Johnson; Colin Turner. Publ Date
(UK): 19 Mar 2003 Publ Date (US):
2003
Taking neither an economic approach nor a purely managerial approach to its subject matter, this work offers students an integrated resource to the subject of international business. The overriding theme of the book is the process of globalization, and the book scrutinizes its many facets.
Readership: undergraduate postgraduate research, professional
47€ reserve aqui
The Human Resources Program-Evaluation Handbook
Jack
E Edwards; John C Scott; Set 2003
The Human Resources Program-Evaluation Handbook is the first book to present
state-of-the-art procedures for evaluating and improving human resources
programmes. The editors provide a user-friendly yet scientifically rigorous
`how to' guide to organizational programme-evaluation. Integrating perspectives
from a variety of human resources and organizational behaviour programmes,
a wide array of contributing professors, consultants and government personnel
successfully link scientific information to practical application. The
Human Resources Program-Evaluation Handbook provides program-evaluation
teams with content-specific guidance. Supplying useful and accurate evaluation
techniques, the editors present a manual for enhancing the effectiveness
and efficiency of most major types of human resources programs.
Readership: undergraduate postgraduate research, professional
104.50€ reserve aqui
Edited by George F. Simons. Publ Date (UK): 16 Sep 2002 Publ Date (US): 2002
How has cultural diversity affected the business climate of the growing European Union? What are European institutions and enterprises doing to manage it? This study gathers issue-centred perspectives on how Europe's past, present and future have made it such a diverse place to do business.
Readership: undergraduate postgraduate research, professional
45,80€ reserve aqui
By Martin Christopher (Professor of Marketing and Logistics, Cranfield School of Management); Malcolm McDonald (Professor of Marketing Strategy, Cranfield School of Management). Publ Date (UK): 4 Apr 2003 Publ Date (US): 2003
Assuming no prior marketing knowledge, this work provides a concise, yet comprehensive view of marketing within the context of business and society for anyone seeking a general introduction to the topic.
Readership: undergraduate postgraduate research, professional
47,23€ reserve aqui
Marketing Insights from A to Z:
80 Concepts Every Manager Needs to Know
Philip Kotler, 224 pages, March 2003
The most renowned figure in the world of marketing offers
the new rules to the game for marketing professionals and business leaders
alike
In Marketing Insights from A to Z, Philip Kotler, one of the undisputed
fathers of modern marketing, redefines marketing's fundamental concepts
from A to Z, highlighting how business has changed and how marketing must
change with it. He predicts that over the next decade marketing techniques
will require a complete overhaul. Furthermore, the future of marketing
is in company-wide marketing initiatives, not in a reliance on a single
marketing department. This concise, stimulating book relays fundamental
ideas fast for busy executives and marketing professionals. Marketing
Insights from A to Z presents the enlightened and well-informed musings
of a true master of the art of marketing based on his distinguished forty-year
career in the business. Other topics include branding, experiential advertising,
customer relationship management, leadership, marketing ethics, positioning,
recession marketing, technology, overall strategy, and much more.
Philip Kotler (Chicago, IL) is the father of modern marketing and the
S. C. Johnson and Son Distinguished Professor of International Marketing
at Northwestern University's Kellogg Graduate School of Management, one
of the definitive marketing programs in the world. Kotler is the author
of twenty books and a consultant to nonprofit organizations and leading
corporations such as IBM, General Electric, Bank of America, and AT&T.
Readership: undergraduate postgraduate
research, professional
23.90€ reserve aqui
By Dexter Dunphy (University of Technology, Australia); Andrew Griffiths (University of Queensland, Australia); Suzanne Benn (University of Technology, Australia). Publ Date (UK): 6 Dec 2002 Publ Date (US): 2002
Using specific examples of incremental and transformational changes, and outlining the long-term corporate benefits of sustainability, this book examines the changes required to achieve true sustainability.
Readership: undergraduate postgraduate research, professional
41,46€ reserve aqui
By Moscove. Publ Date (UK): 29 Nov 2002 Publ Date (US): 2002
This completely updated and revised paperback covers the basic concepts of accounting information systems. It provides contemporary information on the Internet, e-commerce, software, databases, and more.
Readership: undergraduate postgraduate research, professional
63€ reserve aqui
Managing
IT as a Business: A Survival Guide for CEOs
Mark
D. Lutchen, 256 pages, October 2003
"More
than a survival guide for CEOs, Managing IT as a Business provides a framework
for properly leveraging IT and does so in a concise, well-sourced, and
eminently readable format. This book is a must-read for all successful
executives!"
–Donard P. Gaynor
Former CFO, SVP-HR, CIO, and Reengineering Leader
The Seagram Spirits and Wine Group
"Mark Lutchen offers up some important guidance to the CIO on how
to bring IT into the mainstream of the business and how the CIO can make
the transition from tech guru and administrator to a full member of the
executive team."
–Marinus N. Henny
Vice Chairman and CFO
Universal Music Group
Readership: further, higher technical, vocational
29,00€ reserve aqui
By Delaney. Publ Date (UK): Oct 2003, 1104p p
An
essential guide for all corporate and public accountants, CPA candidates,
financial managers, and accounting students
Wiley GAAP 2004 is a thorough study and analysis of all generally accepted
accounting principles (GAAP) set forth in the pronouncements of the FASB
(Financial Accounting Standards Board) and its predecessor agencies. All
pronouncements are explained with relevant terminology and practice-oriented
real-world examples. Each chapter is composed of a discussion of perspectives
and issue, sources of GAAP, and a definition of terms, concepts, rules,
and examples.
Patrick R. Delaney was the Arthur Andersen LLP Alumni Professor of Accountancy
and Chair of the Department of Accountancy at Northern Illinois University.
Barry J. Epstein is a partner in the Chicago-based firm Gleeson, Sklar,
Sawyers Cumpata, LLP. Ralph Nach is a Managing Director with the Chicago
office of American Express Tax Business Services, Inc. Susan Weiss Budak
is a consultant working primarily with the FASB, AICPA, and NCES.
Readership: further, higher technical, vocational
85,00€ reserve aqui
Normas Internacionais de Relato Financeiro 2003
International Accounting Standards Board, 2003
Contem as Normas internacionais de Contabilidade e Interpretações
Readership: undergraduate research, professional postgraduate
47.25€ reserve aqui
By Drew Fudenberg; Jean Tirole; (Professors of Economics, Massachusetts Institute of Technology, USA). Publ Date (UK): 1 Oct 1991 Publ Date (US): 1991 Readership: undergraduate postgraduate research, professional International business: Theory and practice
By Debra Johnson; Colin Turner. Publ Date (UK): 19 Mar 2003 Publ Date (US): 2003
Taking neither an economic approach nor a purely managerial approach to its subject matter, this work offers students an integrated resource to the subject of international business. The overriding theme of the book is the process of globalization, and the book scrutinizes its many facets.
Readership: undergraduate postgraduate research, professional
61,30€ reserve aqui
Advanced mechanics of materials
By Boresi. Publ Date (UK): 12 Nov 2002 Publ Date (US): 2002
Updated and reorganized, each of the topics covered in this text is thoroughly developed from fundamental principles. The assumptions, applicability and limitations of the methods are clearly discussed.
Readership: undergraduate postgraduate research, professional
62,25€ reserve aqui
Automatic control systems
By Kuo. Publ Date (UK): 15 Nov 2002 Publ Date (US): 2002
This introduction to automatic control systems has been updated to reflect the increasing use of computer-aided learning and design, and revised to feature a more accessible approach without sacrificing depth.
Readership: undergraduate postgraduate research, professional
149,40€ reserve aqui
Materials and processes in manufacturing
By DeGarmo. Publ Date (UK): 24 Feb 2003 Publ Date (US): 2002
This revised edition covers manufacturing processes, manufacturing systems and materials for manufacturing.
Readership: undergraduate postgraduate research, professional
57,80€ reserve aqui
Introduction to engineering materials: Fourth edition
By Vernon John. Publ Date (UK): 21 Feb 2003 Publ Date (US):
An undergraduate text for engineers studying materials science, this text deals with the basic principles in a simple yet meaningful manner.
Readership: undergraduate
56,68€ reserve aqui
By R. Hulse (Associate Dean, School of
Science and the Environment,Coventry University); Keith Sherwin (formerly
Course Tutor, Department of Mechanical Engineering, University of Huddersfield);
J.A. Cain (formerly Senior Course
Tutor, Department of Civil Engineering, Coventry University). Publ Date
(UK): 31 Oct 2002 Publ Date (US):
For use by undergraduate students of mechanical
engineering and related disciplines, this text adopts a student-centred
learning approach such that students can work at their own pace and assess
their own progress through the
use of carefully constructed questions and graded practical problems.
Readership: undergraduate
51€ reserve aqui
Automação Hidráulica - projectos, Dimensionamento e Análise de Circuitos
Eng. Arivelto Bustamante Fialho
Ed. Érica
27,90€ reserve aqui
Técnicas de Automação
J. R. Caldas Pinto
Edições Técnicas e Profissionais
22,20€ reserve aqui
Sistemas Digitais - Princípios e Aplicações
Ronald J. Tocci; Neal S. Widmer
Pearson
29,90€ reserve aqui
Manual prático de caldeiraria funilaria e riscagem de chapas
António Ciardulo
Hemus
18,90€ reserve aqui
Instalações Eléctricas
Ademaro A. M. B. Cotrim
Pearson
44,90€ reserve aqui
Instalações Eléctricas Industriais, 6ª Ed.
João Mamede Filho
LTC
42.00€ reserve aqui
Influx arquitectura portuguesa recente
Pedro Gadanho/Luis Tavares Pereira
Civilização
35€ reserve aqui
Blast
By Ian Korf; Mark Yandell; Joseph Bedell. Publ Date (UK): 30 Jun 2003 Publ Date (US):
Readership: undergraduate postgraduate research, professional
49,85€ reserve aqui
Mastering Autocad X / Lt X
By George Omura. Publ Date (UK): Publ Date (US): May 2003 Practical RDF
By Shelley Powers. Publ Date (UK): 30 Jun 2003 Publ Date (US): Readership: undergraduate postgraduate research, professional
54,60€ reserve aqui
Programming ColdFusion MX
By Rob Brooks-Bilson.
Publ Date (UK): 30 Jun 2003 Publ Date (US): 2003
Readership: undergraduate postgraduate research, professional
68,35€ reserve aqui
Testing
applications on the Web: Test planning for mobile and Internet-based
systems
By Nguyen. Publ Date (UK): 27 Jun 2003 Publ Date (US): 2003
Testing software for Web and wireless
applications comes with a unique set of
issues. It is a complex process that requires testing code across servers,
browsers, protocols and gateways. This guide presents the methods that
are
specific to testing Internet-based software.
Readership: undergraduate postgraduate research, professional
58,80€ reserve aqui
Web, Graphics & Perl/Tk: The best of the Perl journal
Edited by Jon Orwant. Publ Date (UK):
18 Mar 2003 Publ Date (US): 2003
Readership: undergraduate postgraduate research, professional
53€ reserve aqui
Practical RDF
By Shelley Powers. Publ Date (UK): 30
Jun 2003 Publ Date (US):
Readership: undergraduate postgraduate research, professional
49,90€ reserve aqui